Wednesday, 27 April 2016

INTERNATIONAL MARKETING MANAGEMENT - Explain scope of international marketing research





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INTERNATIONAL MARKETING MANAGEMENT



Attempt any eight questions.



1. What are the advantages of International Marketing?


2. Write a detailed note on International market selection.


3. Explain in detail the environment of International business.


4. Explain scope of international marketing research?


5. What are different trade theories? Explain in detail.


6.”Understanding consumer behavior helps in International Marketing”. Illustrate the statement with suitable example.


7. How does advertising and promotion help in International Marketing?


8. Explain difference between difference between international marketing and domestic marketing


9. Write a note on product development in international marketing.


10. Explain Pricing Basics for international marketing.





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