CONSUMER BEHAVIOR - Define Perception in context to consumer behavior How does perception affect consumer behavior Discuss three marketing situations where perception influences buying behavior

Need Answer Sheet of this Question paper, contact

aravind.banakar@gmail.com

www.mbacasestudyanswers.com

ARAVIND – 09901366442 – 09902787224

CONSUMER BEHAVIOR

1. Define Perception in context to consumer behavior? How does perception affect consumer behavior? Discuss three marketing situations where perception influences buying behavior.

2. What is meant by consumer perception? Explain the factors which affect consumer perception?

3. What is the significance of relationship marketing in the present marketing environment?

4. Write a note on persuasive communication

5. Explain the characteristics of Organizational buyers? State the factors affecting the same? Please explain the individual consumer buying behavior?

6. Discuss McGuire's comprehensive scheme of psychological motives.

7. Distinguish between rational and emotional buying motives with the help of examples?

8. Why is the scope of consumer behavior significantly increasing?

Need Answer Sheet of this Question paper, contact

aravind.banakar@gmail.com

www.mbacasestudyanswers.com

ARAVIND – 09901366442 – 09902787224

MARKETING MANAGEMENT - Define and discuss the objectives of Human Resource Planning at organizational level. How does it help in determining and evaluating future organizational capabilities, needs and anticipated problems Explain with suitable examples

WE PREPARE & PROVIDE MBA, EMBA, BMS, GDM, DMS, PGDBM, MIS, MIB , PDM CASE STUDY ANSWERS, ASSIGNMENT SOLUTIONS, PROJECT REPORTS AND THESIS

aravind.banakar@gmail.com

http://www.mbacasestudyanswers.com

ARAVIND - 09901366442 – 09902787224

MARKETING MANAGEMENT

1. Examine the progress of Profile’s Group as a leading interior designer and decorator.

2. What kind of change was observed in the STP strategy of the firm and how was it useful?

3. Evaluate the working of Profile’s group with respect to the Segmenting, Targeting and Positioning of markets. Do you have any suggestions for the firm?

1.How will you determine the marketing mix for our enterprise?

2.Do you have any ideas to make our enterprise successful particularly by enhancing or improving the marketing mix?

3.What do you think will be the challenges in making an effective marketing mix since our enterprise is a new one?

1) Identify the qualities of Roger as a PR professional and analyse his role in the companies that he worked for.

2) In the above problem situations, was there any other approach that Roger could have adopted? If yes, suggest some approaches. If no, why do you agree with Roger’s approach?

3) List the PR tools and strategies that were adopted by Roger in dealing with the problem situations.

1:- Identify the approach (plus points and negative points) of the two salespersons in the above situations and make a comparative analysis.

2:- In both the situations, were the customers satisfied with how the salespersons handled their queries? Analyze the sales person’s and customer’s interactions in the above situations.

3:- If you were a salesperson, how would you have handled the above two situations? Do you have any suggestions for Jagan and Tarun?

Human Resource Management - Define and discuss the need for Human Resource Planning in an organization. Briefly discuss various approaches to HRP

WE PREPARE & PROVIDE MBA, EMBA, BMS, GDM, DMS, PGDBM, MIS, MIB , PDM CASE STUDY ANSWERS, ASSIGNMENT SOLUTIONS, PROJECT REPORTS AND THESIS

aravind.banakar@gmail.com

http://www.mbacasestudyanswers.com

ARAVIND - 09901366442 – 09902787224

Human Resource Management

1. Define and differentiate between Job Analysis, Job Description and Job Evaluation. Select an appropriate job evaluation method and create a plan for evaluating jobs of scientists in different grades.

2. Discuss the role of indoctrination in organizations. How can Performance Appraisal, and Training and Development be made an integral part of Human Resource Planning? Discuss.

3. Discuss the scope of Human Resource Audit. While auditing Reward systems for 

employees in a manufacturing organization, which factors should be taken into account and why? Explain with suitable examples.

4. Define and discuss the need for Human Resource Planning in an organization. Briefly discuss various approaches to HRP

5. Write short notes on any three of the following: 

(a) Training methods 

(b) Value determinants of HRP

(c) Human Resource accounting 

(d) Labour Market Behavior

(e) Promotion and Reward Policies

SECTION B

1. Define and discuss the objectives of Human Resource Planning at organizational level. How does it help in determining and evaluating future organizational capabilities, needs and anticipated problems? Explain with suitable examples.

2. Define and describe Job Analysis. Briefly discuss several methods in which information about a job is collected and evaluated.

3. What is the purpose and process of recruitment function? Discuss various methods of sourcing manpower.

4. How is monetary value assigned to different dimensions of Human Resources costs, investments, and worth of the employees? Briefly explain Cost and Economic value approaches of measurement.

5. Write short notes on any three of the following :

(a) MBO

(b) Succession Planning

(c) Competency Mapping

(d) Job Evaluation

(e) H.R. Inventory

(a) Was the management justified in taking a decision to recruit a qualified and experienced person from outside as Deputy Chief Quality Controller?

(b) Was it in the interest of the organization to transfer Ratnam to the new auto-wheeler plant and promote Kapil Kumar? What could have prompted the management to take this decision?

(c) How do you view the role of O.A.s in supporting only the local and internal candidates and overlooking the interests of direct recruits even when they were family members of the Association, particularly at a time, when the industry needed professionally qualified persons to fill key technical posts?

(d) How would you react to the management's scheme for quarter allotment and why?

(i) Identify the issues related to manpower planning as evident in the case.

(ii) Discuss the strategies to tackle the percentage of internal promotion at the organizational level.

(iii)What type of additional training programmers’ should be imparted for direct entrants?

(iv) Suppose you are the head of the personnel division. What would be your suggestions in the meeting - Which has been called by the General Manager?

Human Resource Management - Define and differentiate between Job Analysis, Job Description and Job Evaluation. Select an appropriate job evaluation method and create a plan for evaluating jobs of scientists in different grades

WE PREPARE & PROVIDE MBA, EMBA, BMS, GDM, DMS, PGDBM, MIS, MIB , PDM CASE STUDY ANSWERS, ASSIGNMENT SOLUTIONS, PROJECT REPORTS AND THESIS

aravind.banakar@gmail.com

http://www.mbacasestudyanswers.com

ARAVIND - 09901366442 – 09902787224

Human Resource Management

1. Define and differentiate between Job Analysis, Job Description and Job Evaluation. Select an appropriate job evaluation method and create a plan for evaluating jobs of scientists in different grades.

2. Discuss the role of indoctrination in organizations. How can Performance Appraisal, and Training and Development be made an integral part of Human Resource Planning? Discuss.

3. Discuss the scope of Human Resource Audit. While auditing Reward systems for employees in a manufacturing organization, which factors should be taken into account and why? Explain with suitable examples.

4. Define and discuss the need for Human Resource Planning in an organization. Briefly discuss various approaches to HRP

5. Write short notes on any three of the following: 

(a) Training methods 

(b) Value determinants of HRP

(c) Human Resource accounting 

(d) Labour Market Behavior

(e) Promotion and Reward Policies

SECTION B

1. Define and discuss the objectives of Human Resource Planning at organizational level. How does it help in determining and evaluating future organizational capabilities, needs and anticipated problems? Explain with suitable examples.

2. Define and describe Job Analysis. Briefly discuss several methods in which information about a job is collected and evaluated.

3. What is the purpose and process of recruitment function? Discuss various methods of sourcing manpower.

4. How is monetary value assigned to different dimensions of Human Resources costs, investments, and worth of the employees? Briefly explain Cost and Economic value approaches of measurement.

5. Write short notes on any three of the following :

(a) MBO

(b) Succession Planning

(c) Competency Mapping

(d) Job Evaluation

(e) H.R. Inventory

(a) Was the management justified in taking a decision to recruit a qualified and experienced person from outside as Deputy Chief Quality Controller?

(b) Was it in the interest of the organization to transfer Ratnam to the new auto-wheeler plant and promote Kapil Kumar? What could have prompted the management to take this decision?

(c) How do you view the role of O.A.s in supporting only the local and internal candidates and overlooking the interests of direct recruits even when they were family members of the Association, particularly at a time, when the industry needed professionally qualified persons to fill key technical posts?

(d) How would you react to the management's scheme for quarter allotment and why?

(i) Identify the issues related to manpower planning as evident in the case.

(ii) Discuss the strategies to tackle the percentage of internal promotion at the organizational level.

(iii)What type of additional training programmers’ should be imparted for direct entrants?

(iv) Suppose you are the head of the personnel division. What would be your suggestions in the meeting - Which has been called by the General Manager?

Human Resource Management - Define and describe Job Analysis. Briefly discuss several methods in which information about a job is collected and evaluated.

WE PREPARE & PROVIDE MBA, EMBA, BMS, GDM, DMS, PGDBM, MIS, MIB , PDM CASE STUDY ANSWERS, ASSIGNMENT SOLUTIONS, PROJECT REPORTS AND THESIS

aravind.banakar@gmail.com

http://www.mbacasestudyanswers.com

ARAVIND - 09901366442 – 09902787224

Human Resource Management

1. Define and differentiate between Job Analysis, Job Description and Job Evaluation. Select an appropriate job evaluation method and create a plan for evaluating jobs of scientists in different grades.

2. Discuss the role of indoctrination in organizations. How can Performance Appraisal, and Training and Development be made an integral part of Human Resource Planning? Discuss.

3. Discuss the scope of Human Resource Audit. While auditing Reward systems for employees in a manufacturing organization, which factors should be taken into account and why? Explain with suitable examples.

4. Define and discuss the need for Human Resource Planning in an organization. Briefly discuss various approaches to HRP

5. Write short notes on any three of the following: 

(a) Training methods 

(b) Value determinants of HRP

(c) Human Resource accounting 

(d) Labour Market Behavior

(e) Promotion and Reward Policies

SECTION B

1. Define and discuss the objectives of Human Resource Planning at organizational level. How does it help in determining and evaluating future organizational capabilities, needs and anticipated problems? Explain with suitable examples.

2. Define and describe Job Analysis. Briefly discuss several methods in which information about a job is collected and evaluated.

3. What is the purpose and process of recruitment function? Discuss various methods of sourcing manpower.

4. How is monetary value assigned to different dimensions of Human Resources costs, investments, and worth of the employees? Briefly explain Cost and Economic value approaches of measurement.

5. Write short notes on any three of the following :

(a) MBO

(b) Succession Planning

(c) Competency Mapping

(d) Job Evaluation

(e) H.R. Inventory

(a) Was the management justified in taking a decision to recruit a qualified and experienced person from outside as Deputy Chief Quality Controller?

(b) Was it in the interest of the organization to transfer Ratnam to the new auto-wheeler plant and promote Kapil Kumar? What could have prompted the management to take this decision?

(c) How do you view the role of O.A.s in supporting only the local and internal candidates and overlooking the interests of direct recruits even when they were family members of the Association, particularly at a time, when the industry needed professionally qualified persons to fill key technical posts?

(d) How would you react to the management's scheme for quarter allotment and why?

(i) Identify the issues related to manpower planning as evident in the case.

(ii) Discuss the strategies to tackle the percentage of internal promotion at the organizational level.

(iii)What type of additional training programmers’ should be imparted for direct entrants?

(iv) Suppose you are the head of the personnel division. What would be your suggestions in the meeting - Which has been called by the General Manager?