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Corporate
Social Responsibility
Case:
M/s Shine & Shine is one of
the largest manufacturers of shoes in India. They don’t use leather as raw
material as it leads to killing of innocent animals and trading of their skins.
The company has always been involved into fair trade practices and observance
of ethical and legal rules. The company is listed on Stock exchange and the
stocks have given good returns to all the shareholders. The customers prefer
their brand as it deals with environment friendly raw material and economical
price. You have been appointed as a CSR head in the organization.
1. You
have been asked to prepare the types of stakeholders of the organization as per
the theory proposed by Mitchell, Agle and Wood. Explain each of the
stakeholders of M/s Shine and Shine in detail. (10 Marks)
2. M/s Shine and Shine wants to
conduct 5 CSR activities in the year 2016-17 and you have been asked for the
suggestion. Explain five activities and its benefit to the stakeholder. (10
Marks)
3. A) Assume all the activities
that you suggested were successfully implemented in the year 2016-17. Now you
have been asked to prepare a detailed report of the conducted CSR activities
with assumptions on Cost and Benefit for each activity. (5 Marks)
3. B) How will you promote your
CSR activities with Internal and External Stakeholders? (5 Marks)
Answer Sheet, Project Reports, Thesis Reports contact
ARAVIND – 09901366442 – 09902787224
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